American Mass Media is an advertising agency. We help you sell more of what you sell. It's not magic. It's creativity mixed with real business acumen, and, well, maybe a little magic. It's understanding how people really consume, how they live, and what they want. Then, we insert you into their conversation, the only conversation that matters.

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Papa Charlie’s is a family-run business that sells frozen and refrigerated meat and gravy products, including Chicago’s famous Italian Beef. We promote Papa Charlie’s through radio advertising and email marketing, and have coordinated professional sports sponsorships for their company.

At American Mass Media, we created a website and online store for Papa Charlie’s, and have enhanced their online presence through social media management across several channels. Digital services provided include: content creation, contests, advertisements and responsive customer service interactions on social media. We also create, test and photograph recipes to share with Papa Charlie’s social media followers.

In early 2015, Papa Charlie’s began selling its products in Publix grocery stores in the American south in FL, TN, AL, GA, and SC. We created and implemented a media strategy that has successfully educated and engaged this new audience. Go to Papa Charlie's website.


American Mass Media is a full-service advertising agency located in the Loop in Chicago, IL

Our services include creative work, public relations, media planning & buying, video production, and website design & development.

Call us at 312-233-2866

Shelly Ng

Shelly Ng

President & Media Buyer

Ms. Ng is the founder and president of AMM.
She manages all aspects of the company.
Ms. Ng is the media buyer, advising clients on cost- effective advertising strategies.

Shelly is also a producer of truTV's reality TV show "Hardcore Pawn: Chicago".

Ms. Ng started her media career 18 years ago as a news anchor and video editor at Macau TV.
She later worked in advertising sales at the CBS Radio station WBBM News radio in Chicago. Ms. Ng holds a Master's Degree from Eastern Illinois University, and is the author of the book "Radio Advertising Does Not Work. Says Who?"

Michael Webdell

Michael Webdell

Vice President & Creative Director

Mr. Webdell is in charge of all aspects of creative work. He is an award-winning graphic designer with 18 years of design experience for brands, websites and TV.

He is also a producer of truTV's reality TV show "Hardcore Pawn: Chicago".

Before AMM, Mr. Webdell worked on projects for clients such as MTV Asia, PhillipMorris, Ford Motor Company and Visteon Corporation. He holds a Bachelor's degree from Butler University.

Edward J. Vrdolyak

Edward J. Vrdolyak

Executive Producer, Entertainment

Eddie is an Executive Producer for television entertainment projects.

"RADIO ADVERTISING DOES NOT WORK." SAYS WHO? is a no-nonsense approach to radio advertising written in everyday language that every advertiser can read. Written by American Mass Media President, Shelly Ng, the book provides insider-knowledge of the industry. Used by Universities and professionals around the world, this is a must-read book about advertising. 

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  • Mailing address:
    207 E. Ohio St., Suite 218
    Chicago, IL 60611
    Tel: 312-233-2866
    Fax: 312-268-6388